Anyone who knows me knows how much I love raw denim’s ability to evolve and reflect the owner. My friends Antonio and Eric stopped by the store on their way out of town and I made sure to document the fade projects they’ve been rocking. Antonio (blue Vans) purchased his 3sixteen ST-100s from Self Edge’s New York location 16 months ago and after 8 months of continuous wear washed them by swimming in the ocean and letting them air dry on the beach. Eric (Iron Man SB Dunks) purchased his APC petit New Standards from the New York flagship store 14 months ago and has never washed them.
Archive for the Denim Category
Faded Denim: One Year and Counting
Posted in 3Sixteen, A.P.C., Denim, Seth's Photography on May 24, 2012 by SwedLifeSeth3sixteen+ Denim
Posted in 3Sixteen, Denim on June 24, 2011 by SwedLifeSeth
3sixteen continues their collaboration with Self Edge with four new premium models featuring unsanforized blue and black denim in straight and slim tapered cuts. The matte black hardware is dope and everything is made in Japan. I have the first 3sixteen+ denim and the fading abilities of the fabric is pretty crazy. Exclusively available at Self Edge
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Bape Denim & Leather Wallet
Posted in BAPE, Denim, Wallet on April 25, 2011 by The Sultans of Swag
Checkout Bape
Naked & Famous Reverse Fade Denim
Posted in Denim, Jeans, Naked and Famous on April 25, 2011 by The Sultans of Swag
Dig this. These pants are white right? But the more you where them and the more they fade, the bluer they become. Thus, Reverse Fade Denim. Badassmah.
Checkout Naked & Famous
Naked and Famous Fall Preview Video
Posted in Denim, Naked and Famous on January 19, 2011 by SwedLifeSethBrandon from Naked and Famous previewed a bunch of new crazy shit, including some 32 oz jeans, glow in the dark denim, and the reverse fades. Check out the N&F site here
Self Edge NYC
Posted in Denim, Self Edge, Video on January 10, 2011 by SwedLifeSethDedicated to selling classic Americana clothing made the right way, Self Edge is the fucking truth in raw denim. With their original store in San Francisco, Self Edge has recently expanded to New York and Los Angeles. If you have a chance check out their stores, most of their product is not available anywhere else in the United States. Check their website here
